Finding the Right eCommerce Option for Your Business
Selecting the wrong eCommerce platform can be a little bit like buying a car, then realizing you really needed a truck. Sure, you can pay a mechanic and body shop to soup up the car, but it’s probably going to be pretty clunky in the end, and it’s still never going to be a truck.
Finding the right eCommerce platform is no different. There are a multitude of options on the market, each with their own strengths and weaknesses, and varying degrees of functionality.
From turn-key solutions that can be launched in as little as one day, to highly customizable platforms with six-figure price tags, and everything in between – there is truly something for everyone.
The key to success is finding the solution that best fits your business needs from the start.
Here are just a few examples of how eCommerce providers vary:
- Some focus on B2B transactions, while others are primarily B2C-centric.
- Some platforms come standard with an integration to your Sage ERP, while others require substantial customization in order to connect parts and pieces to your existing software.
- There are options that include website hosting, and there are those which rely on third-party hosting platforms you must pay and manage separately.
All in all, there are many criteria to consider.
We at Website Pipeline have developed an eCommerce Platform Comparison chart to help you identify which components matter to you and align you with the eCommerce vehicle that is most in line with your goals.
Written by Darcy Boerio, at Website Pipeline
