Sage Accpac ERP

Sage Accpac eMarketing

Accpac emarketing is a fully integrated customer loyalty and marketing solution that can interact with point-of-sale, reservation, and property management solutions for the hotel and hospitality industries.

Accpac eMarketing by CommuniGator, a Sage Endorsed Solution
eMarketing uses data from SageCRM to deliver targeted HTML messages with dynamically produced content to select contacts in your target lists. Upon delivery, you can instantly see who opens your e-mails or clicks on your links. In addition, our software platform offers a full-featured survey solution. 'Bounced' e-mails and unsubscribe requests are automatically update in the SageCRM contact record, saving you mundane data entry. As the contact record is updated with open clicks, survey responses and much more are captured as CRM data, giving you more precise groups to target, such as all those who have not read the last three newsletters you've sent out.

Accpac eMarketing Highlights

  • Mass e-mail delivery
  • Open and click through monitoring
  • Automatically update 'unsubscribe' bounces and mark them as spam
  • Simple to use HTML editor that accommodates external templates
  • Spam-checker for all outbound e-mail
  • Able to deliver personalized dynamic content based on CRM values
  • Auto A/B test function to increase success rates

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DSD Business Systems