Sage CRM Customer Relationship Management
Sage CRM White Papers
Sage CRM White Paper Library
Customer Relationship Management (CRM) is more than just software. CRM manages every aspect of your customer interactions and provides powerful insight into the performance of your business and your staff. To help you understand how Sage CRM can benefit your business, download the following white papers.
 | Accelerate out of the Downturn with Sage CRM There is no question that the current global downturn has presented businesses with the toughest economic conditions for several generations. This whitepaper examines how Sage is enabling small and medium-sized businesses to ensure that they are well-placed to succeed in the new reality of the post-recession marketplace. |
 | The Benefits of Front-to Back-Office Integration This whitepaper demonstrates how front- to back-office integration enables small and medium-sized businesses (SMBs) to address the issues of back-office connectivity. Specifically, it details how pre-packaged, integration-ready solutions from Sage CRM allow SMBs to seamlessly connect their business processes, applications and data to (1) manage customer relationships more effectively, (2) reduce costs and (3) increase profitability over the long term. Significantly, this can be achieved without the cost and complexity normally associated with projects of this type. |
| | The Benefits of Sage CRM Internet Architecture This document describes the underlying architecture of Sage CRM and explains how the application of its internet architecture can become a competitive advantage for your business. |
 | On-Demand or On-Premise CRM: 5 things to consider before making your decision Choosing the most suitable deployment model for a new CRM system can be a particularly important and challenging decision for companies. Deployment, however, is a 'how' rather than a 'what', and alternative CRM solutions are separated by a broader range of considerations than just the choice between on-demand and on-premise. This whitepaper aims to provide a clearer understanding of the context of deployment within overall selection criteria and examines the five key considerations associated with the area. |
 | This IDC Brief highlights the importance of CRM in the manufacturing industry. According to IDC data, a majority of manufacturing firms (67%) have a fragmented approach to CRM. There are only approximately 15% of manufacturing firms worldwide that have an integrated approach to CRM. This document emphasizes that in order for manufacturing organizations to capture the opportunity for growth, they need a cohesive CRM strategy and a solution that will enable them to bring automation to their complete attract-sell-serve process. |
| | In a challenging, complex, and ever-changing business environment, the SageCRM Product Vision sets forth an innovative, practical, and well-thought-out proposition for SMBs. In particular, it delivers a comprehensive set of integration derived benefits beyond what has been traditionally associated with CRM solutions, and far beyond what has been available to SMB organizations off-the-shelf to date. |
| | 17 Rules of the Road for Choosing a CRM System When you launch a CRM implementation, your choices can impact nearly everyone in your company. That’s why we’ve created this booklet. These 17 “rules of the road” for CRM were collected from executives, managers, employees, and consultants who shared their experiences with us. Our goal is to provide you with useful information as you choose your own CRM system. |
| | Glossary of CRM and related terms This whitepaper provides you with a glossary of CRM and related terms. |
